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PENN ATHLETICS CAMPAIGN

The University of Pennsylvania Athletics approached us with an ambitious fundraising goal to garnish the growth of their various athletics programs. We built a microsite that showcases their cause for fundraising, and success stories built from their cause. Our vision was to create a web experience that was equal parts engaging and informative.

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ART DIRECTION

A new look was captured for the campaign inspired by “Penn Grit” and the schools heritage.

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CAMPAIGN WEBSITE

They needed a site to inspire, inform, and help raise vital funds for the campaign.

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